Instagram will not seek to imitate TikTok...unique features
A few days ago, the Instagram administration announced new changes to the popular photo-sharing application that will make the application more similar to the competing application Tik Tok.
Among the most notable changes was the display of photos and videos so that they occupy all the screen space, as is the case in Tik Tok. Instagram has also begun replacing content posted from your followers and friends list on the homepage with content suggested by the platform's algorithms.
These changes drew great anger from the users of the application, who blamed the application management directly, asking it to stop trying to imitate Tik Tok.
Users' annoyance and strong objection prompted Adam Mosseri to walk out less than 3 days later to announce that new updates would be discontinued and the app's interface would be restored with fewer suggested posts on the homepage.
This puts Instagram and Meta as a whole in trouble. The company's plan was to make its applications similar to Tik Tok, which became the first competitor with more than one billion active monthly users. Now the company is in trouble, existing users of the app reject this switch and new users go straight to the arch rival.